Light up. Shine bright. 
Think. Listen. Communicate. Confer. Laugh together.
Appreciate. Live fully. 
Help make better world through purposeful design & meaningful art. 
Passionate about what I do and how I do it,
who I do it with, and who I do it for. 
There are meanings and rationale behind everything I do. 

I specialise in combining vision and creativity into compelling story telling, driving consumer engagement, and help businesses commercial success. I value quality, integrity and humility. 

360+ Creative Expertise
I have more than 15 years’ experience in a range of industries working as a strategic creative design lead. I have specialized in creating concepts, building them to 360’ marketing creative assets. I create global guidelines to communicate with different regions, engineers and suppliers to make this happen efficiently and productively. 

Strategic Creative Solutions
The experience gained from running my own business, joining a start-up as a founding member, and working as an employee for a range of large corporate firms has enabled me to embark on projects with an awareness of the needs of the business as a whole. In addition, my career so far has given me the opportunity to hone my skills as a lead creative strategist, leaving me with a sharp focus on problem-solving and delivering client-oriented results.

Ownership
I approach my work with commitment, a keen eye for detail and a positive attitude. I am aware that behind every success lies great teamwork, effort and perseverance, and in this I bring my own personal drive and pride in making things happen. A key part of this is to keep every member of the team motivated and striving for excellence. 

Contribution
I always rise to the challenge, relishing the chance to make a valuable contribution, bringing to the work experience and my natural enthusiasm. I strive to grow within a strong team, with all members learning from each other, whilst providing a positive and valuable contribution.

Key Skills: Creative brand strategy, Branding, Concepting, Visual Creations, Photoshoot, Commercial Design, UX&UI, Ecommerce, Product Design, Research, Entrepreneurship, Multidisciplinary Team Leadership, Craftmanship, Bookbinding, Typography Art
Programme: Adobe Suite, Microsoft Office, Figma 
Certification: Driving License, Barista, Esthetician License (Hobbies) 
Languages: English, Korean
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